Marketing isn’t just about a single interaction - an email, an ad, or a live chat conversation. It’s about building an entire customer experience. Are you using a variety of disconnected tools to manage your marketing activities? Then we have great news for you...

HubSpot has just revamped their free product line, which now includes email marketing and ads tools on top of their CRM. HubSpot is giving users the tools they need to see the full view of the customer journey and ultimately provide a more cohesive front-end experience for them. Why focus on single interactions across email, advertising or live chat, when you can build an entire customer experience with meaning.

As HubSpot Platinum Partners, we can provide you with a completely free version of the HubSpot CRM platform - contact us today if you’d like to start your marketing efforts for free!

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Growing businesses often suffer from app overload – and according to a report from HubSpot Research, 82% of respondents said they lose up to an hour a day logging into and managing disparate systems.

Lost time can be particularly damaging to a growing business working with small teams and limited budgets. Bringing email and advertising tools into the free CRM, HubSpot offers users the ability to manage essential features in one connected system, saving precious time and providing insight into your entire customer experience. 

Users of the free version of HubSpot will now also be able to send up to 2,000 emails to potential and existing customers at no cost. Email marketing tools include an intuitive 'drag and drop' editor, 'best in class' deliverability, and analytics to help you optimise your lead nurturing. A full suite of conversion tools, including forms and 'pop-ups', make it easy to convert visitors to your website into leads. 

In addition, you will be able to bring the power of live chat onto your site into one unified Inbox using 'Conversations'. Deploy helpful bots, convert leads, and report on your success.

If this wasn't enough, users can also manage ads (up to a certain value) and compare performance across networks, (Facebook, Google and LinkedIn). This enables you to see who interacted with your ads, so you can easily promote content and start generating leads.

Demand more from your marketing, not from your budget.

With the availability of these HubSpot free tools, your marketing strategy will transform - it's now exceptionally easy to deliver remarkable experiences that your customers and prospects expect.

Tools powered by one single CRM will allow you to see how your efforts impact your customers’ experience beyond just a single email or interaction. As soon as a lead shares your email, you’ll know who they are, where they work, and what webpages they have visited – all in real time. If a lead views an offer or checks your pricing, you can be ready to follow up instantly with a personalised email. It couldn't be easier!

HubSpot’s CMO Kipp Bodnar, believes that 'email and CRM belong together', and that every marketer, no matter what their budget, should know how their efforts are impacting their customers or prospects, and ultimately, their business performance.

In a world where it is often hard to stand out and grab someone’s attention, businesses need to ensure they are taking full advantage of every marketing opportunity they have. With HubSpot now including email marketing and the ads tool as part of their free platform, this provides you with multiple integration opportunities.

Focus on generating leads, increasing revenue, and exceeding your customers’ expectations, all with one stack of tools. INCo can help your business grow better. Contact us today to start your marketing efforts for free!

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