The 6 Marketing Metrics Your Boss Actually Cares About

analysing-marketing-results

When Marketers are asked to justify their budget spend it become essential to quantify the value they've brought to the organisation through their marketing efforts .

Finding numbers to report on in a well delivered marketing campaign isn’t difficult but viewing them in a way that highlights their value and demonstrates a justifiable expense can be.

This guide highlights and explains 6 Marketing Metrics to allow you to demonstrate the bottom line in how your efforts have contributed value.