Join The Growth Marketing Team!

Digital Inbound Marketer.

 

 

Join INCo's Digital Team as a Digital Inbound Marketer

INCo is a leading Sales and Marketing organisation, working with some of the latest and greatest technology businesses around the world to create highly effective growth marketing campaigns.

We are looking for bright enthusiastic individuals to join our growing team, supporting the development, execution and management of digital marketing campaigns for a variety of global IT, Tech and Professional Services clients.

Your role will be to support the Marketing Strategists in the delivery of client marketing campaigns designed to generate Marketing Qualified Leads which will be converted to Sales Opportunities.

This is a wonderfully diverse role where you’ll be involved in everything from email marketing, strategic social media, copy writing and the ongoing upkeep of websites.

The primary focus will be to support the delivery of digital marketing initiatives which drive website traffic, increase asset downloads, generate email marketing engagements and ultimately help secure new business leads for our clients.

Role & Responsibilities

  • Implementing digital and social media marketing strategy in line with the established overall marketing strategy 
  • To create email marketing content which align with the overall marketing strategy, which will be guided the Senior Inbound Marketer or Marketing Strategist.
  • To write, edit and proofread marketing material for use on varied marketing channels which target varying buyer personas while remaining within the clients’ brand voice. The types of copy writing which will be required will include:
    • Blogging
    • Email marketing templates
    • Social copy
    • High-value content pieces (eBooks, whitepapers etc)
    • Website Copy
  • Using analytics software to monitor the performance of all digital marketing campaigns against KPIs & targets
  • Update and manage client websites using a CMS, including the creation of new pages and the optimisation of conversion rates.

The person

  • Bags of initiative and able to work without any hand-holding
  • Keen to keep up-to-date with current technologies and initiatives pertinent to digital marketing.
  • Strong attention to detail and highly organised
  • Excellent multitasking ability, time management skills and the ability to deliver to strict deadlines
  • Ability to grasp and communicate complex value propositions.
  • A positive, proactive, can-do attitude with the ability to problem-solve in order to achieve the organisation’s objectives and project

Experience

  • 1+ years Digital Marketing Experience
  • Previous copy writing experience is preferred
  • Previous position in B2B environment is preferred

We have a fast paced, but balanced, working environment, where we are constantly striving to keep up with the latest digital trends; and innovating in order to better deliver our clients marketing objectives. The successful candidate will become part of a close and friendly team which is currently growing; meaning that there are always opportunities for progression.

 

If this sounds like you, we'd love to hear from you! So complete the form below and attach your CV.